JOURNAL OF HIGHER EDUCATION THEORY AND PRACTICE

Is this the Beginning of the End for the Mom and Pop business?

An Exploratory Study

Author(s): Phillip D. Coleman, John K. Atkinson, Ray J. Blankenship

Citation: Phillip D. Coleman, John K. Atkinson, Ray J. Blankenship, (2011) "Is this the Beginning of the End for the Mom and Pop business?

An Exploratory Study," Journal of Higher Education Theory and Practice, Vol.11, Iss. 4, pp. 102 - 111

Article Type: Research paper

Publisher: North American Business Press

Abstract:

The purpose of this study is to investigate the potential factors that indicate whether graduating students will seek employment at a Mom and Pop company (50 or less employees) or a company that has greater than 50 employees. A survey was administered to alumni of a college of business at a Midwestern public regional university. A regression analysis was conducted that measured the relationship between the graduates that were initially employed at and spent at least 2 years at a larger company and the predictor variables of program effectiveness, faculty effectiveness, major, minor, gender, and age.