JOURNAL OF HIGHER EDUCATION THEORY AND PRACTICE
Business Plan Competitions: Start-up “Idols” and Their
Twenty-First Century Launch Pads
Author(s): Linda W. Ross, Kimble A. Byrd
Citation: Linda W. Ross, Kimble A. Byrd, (2011) "Business Plan Competitions: Start-up “Idols” and Their
Twenty-First Century Launch Pads," Journal of Higher Education Theory and Practice, Vol.11, Iss. 4, pp. 53 - 64
Article Type: Research paper
Publisher: North American Business Press
Abstract:
Business plan competitions (BPCs) promise to expand regional economies and catalyze new venture development. BPCs have evolved into a talent search and a launch pad for nascent entrepreneurs. “American Idol” style contests are hailed and criticized. An assessment of BPCs as both business and pedagogical processes adds to the literature on competitions. This analysis examines a sample of top-ranked programs in entrepreneurship, engineering and general business. Do competitions reward innovative business models? Are there variations in the selection of winners, products or services? The study examines how the “elite” nature of the contest sponsor affects winner selection.