JOURNAL OF LEADERSHIP, ACCOUNTABILITY AND ETHICS
Corporate Social Responsibility and Millennials’ Stakeholder Approach
Author(s): Mark Ray Reavis, Jack E. Tucci, Garrick St. Pierre
Citation: Mark Ray Reavis, Jack E. Tucci, Garrick St. Pierre, Donald K. Wedding, (2014) "Corporate Social Responsibility and Millennials’ Stakeholder Approach ," Journal of Leadership, Accountability and Ethics, Vol. 14, Iss.4, pp.74-83
Article Type: Research paper
Publisher: North American Business Press
Abstract:
Corporate Social Responsibility has evolved in recent decades in professional practice and law. This was predicted in a seminal work by Howe and Strauss. This paper describes this evolution and illuminates millennials’ philosophy and attitudes as more aligned with stakeholder theory than stockholder theory. The predicted millennial upheaval, as posited by Howe and Strauss, is evidenced by “strong belief statements” as interpreted by the raters in this study.